What does a qualified Lead become in Dynamics 365 Sales?

A qualified lead in Dynamics 365 Sales transitions into an Opportunity. This step signifies that the lead has been assessed and found promising enough to pursue further in the sales process. When a lead is qualified, it indicates that there is a real interest from the potential customer, and usually, there is a potential sale that can be realized.

By converting a qualified lead to an Opportunity, sales teams can manage and track the ongoing sales process more efficiently. Opportunities represent potential deals or sales and include information such as estimated revenue, probability of closing, and expected close date. This structure is critical for sales forecasting and pipeline management, allowing organizations to focus on the most promising leads and strategize appropriately.

Other options do not represent the correct transition. For example, a customer typically refers to an entity that has completed a transaction or bought a product or service. An Activity generally refers to tasks, communications, or meetings regarding sales activities, which does not capture the potential sale aspect. A Quote is a document that outlines the pricing and terms for the proposed sale but comes into play after a lead has been converted into an Opportunity and a sales proposal is being formulated.